 One of the questions I always ask my clients is ‘How many of your current team would you re-hire tomorrow if you were given the chance?’ So…how many would you re-hire? If you say all of them, congratulations! I’m delighted for you, because I know from experience how rare that is. In fact it’s only happened to me once since I started asking the question. Most people have at least one person in their business who was never right; they may be the rotten apple in the barrel or just a round peg in a square hole. Someone who you’ve trained, developed, probed, and coached to no avail. You've put up with them for years rather than removing them from the team; knowing they should never have been hired in the first place - they were never a good fit for you, your team or the business. And on the other hand you’re probably not a good fit for them and perhaps they could blossom elsewhere. But both parties are just playing safe avoiding the pain of parting. So how does hiring the right person for you, first time, every time sound? By the time you’ve read this blog, I want to have convinced you that it’s possible. Not only possible but pleasurable; that it’s an exciting opportunity to build your high-performing team and grow your business. I’ll go through the three steps to a great job advert and there’s a template too which you can download. I’m going to share with you my 2 Golden Rules for hiring and show how, if you embrace these, you will be well on the path to hiring a ‘keeper’. So how to get it right first time? Golden Rule No. 1 Never, hire in a hurry. Why? Because anything you do in a hurry tends to be botched. You’re rushing to plug a gap; hiring somebody to make up the numbers. They may not be a great fit but you settle for the best of the bunch. You hire in a hurry, you make mistakes. Golden Rule No. 2 Always hire to your values. Think about why you’re hiring. You're not just hiring a body. You're not looking for someone who's going to clock on, park their brain at the door, and then clock off at the end of the day. You want somebody who is engaged. You want somebody who cares about what you care about - who buys into that goose bump-giving inspiring vision of yours; who has the same values as you. You’re hiring a mind and a heart, not just a body. Things go wrong when you ignore the golden rules and only look at skills and experience; when you hire in a hurry cos it’s all just too much hassle; when you abdicate responsibility to a third party. Change your mindset around hiring
Create Inspiring Job ads So many people put out the job description as a job ad. ‘You will be responsible for, you will have so and so reporting to you, you must be able to do this, that and the other.’ Who's inspired by that sort of job ad? No-one. So when it comes to your job ad I want you to lead with three things.
Think about the person you're looking for, the sort of role that you've got for them, and write your pen portrait as if you are them and this is their ideal. You want them to be reading going, ‘That's me, that’s me, that’s so me!’ If you want to know what this looks like click here to get your hands on a template which explains what you need in each section and gives you an example of what the ad might look like. So let’s recap. If you:
Of course, there’s more to it than just that and I’ll be exploring the next stage in a future blog! Do one thing: Download the job ad template here (or below) and use it for your next hire. Thanks for reading. Have a great week. 
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 Life is awash with rhythms. The sun rises and sets, the tides ebb and flow, the seasons come and go, even if not as consistently of late! My business now enjoys a lovely rhythm too and the beat is set by 90 day cycles. I read a great blog the other day on a site called Asian Efficiency (all about time management and productivity) where they were talking about the 90 day timeframe as ‘the range where ambition and planning actually fall reasonably close together’. I like that.
I’m a big fan of 90 day planning. I do appreciate not everyone is keen on planning particularly when it’s something that takes time to do then is filed away and forgotten about. I get that, even if you don’t create an action plan for each goal and work your plan, there is a huge amount of power in thinking about what you want, where you want to get to, and getting the outcome you want down on paper. I think planning too much detail too far ahead can be a waste of time. Have a great vision, of course, but three years of fine detail is too much since so much can change in that time. Planning too far ahead can result in overestimating what can be done too. That’s why I love the 90 day planning cycle. Starting with the end of that period in mind you can work back till you have a week’s action plan. It’s amazing how the closer you get to the actions needed, the greater the reality check! Of course you should be pushing the boundaries but too much, as it can become a demoralising wish-list. And no one in your team will buy into that. It reminds me of a great cartoon showing a line of productivity on a board with a gap in the middle. ‘What happens here’ says the boss. ‘Ah, that’s where a small miracle happens!’ comes the reply. We all have a really good feel for what we can get done in 90 days – how far we can move towards a big goal, and plan the steps that we need to take to get there. Our longer term plans, even though it’s valuable to have them, can’t be planned right down to concrete steps; the goals are too big, there’s too much to get done, and if we try to plan the detail we just get overwhelmed, which in turn leads to inaction. Working with 90 day goals:
Do one thing: Resolve to try out the 90 day planning cycle. I’d love to hear how you get on. Thanks for reading. Have a great week!  When I was starting out on my own I had a dream of what I wanted to achieve, but like many dreams, it was hazy and unfocused, and I could never tell anyone what it was all about with any clarity. It was like seeing a shape at the end of a foggy road but never getting any nearer to it. I wasn’t clear where I was going, and we all know what happens when you’re not sure where you’re going...you get lost!
And I did. I ventured down so many rabbit holes, wandered into so many blind alleys, found myself in so many cul-de-sacs, desperately trying to get to...where? You could say it was all part of my vertical learning curve, but looking back it feels like 18 months of wasted time, effort, and money! Knowing your destination is crucial. It keeps you focused. It inspires your team. It gives purpose and meaning to your planning. What is Your Vision? When you’re thinking about your Vision, think about your ‘Why’ the impact you want to make, the problems you want to solve, the influence you want to have, the legacy you want to leave. Look at Richard Branson, he has built a brand that inspires. His ‘Why’ - ‘because UK consumers deserve better.’ He created a movement with a 'Why' that was all about challenging the status quo and empowering people. My ‘Why’? - ‘because business could be so much easier for so many business owners out there.’ But when I started out I was all back to front. I was thinking ‘what are my skills and knowledge?’ I should have been thinking, ‘what are the problems facing business owners and their customers, what are they struggling with, how could things be better?’ And then seeing where my experience would solve their problems. I started out thinking it started with me; I know now it should have started out all about others. Your Vision should give you goosebumps every time you look at it, and connect with the hearts and minds not only of your team, but also of your ideal clients. Think ‘the best we can be’. Think ‘making a real difference’. Think BIG! This is about the future you see for yourself and your business, your destination, so you can write it in terms of the future, but we prefer to write in in the more tangible present tense, so that it feels more real, obtainable: At MPL (Marianne Page Ltd) ‘We are more influential than Gerber! The go-to mentors for business owners with a growth and scale mindset who want to work on their business not in it; giving every entrepreneur across the globe, the freedom to scale, sell or franchise their business… or run it from a beach somewhere if that’s what they want.’ It’s not about where you are now, it’s where you’re headed - your destination. What’s the time frame? People often talk about their 10 year Vision for their business, and it’s a great timeframe for the majority of us. But if your personal plan is to sell up and move to Bali in 4 years’ time, then the 10 year Vision doesn’t really work for you. Whatever timeframe you choose, be clear about it. Write it in a journal or pin it on your noticeboard as the date you’re working towards. You’ll need it for your Planning. Who is the Vision for?
Don’t keep your Vision to yourself. Once you’re happy with it, share it with the team, get their input, get them excited about it, and then get it out there on your website, your marketing materials, your training resources. This is a big deal. Putting it out there is the first step towards achievement, so take it now. Do one thing: Write down your vision and pin it up on the wall. Ask yourself, 'Does this give me goose-bumps?' and if it doesn't, take it back down, and work on it until it does. This is your future we're talking about! Thanks for reading. Have a great week!  I’m a big film fan and one of my favourite clips from ‘The Untouchables’ is Sean Connery chasing a baddie, then gasping ‘Enough of this running sh*t!’ And I’ve read a few articles recently denigrating business plans which put me in mind of that line. So I was intrigued to know why people held this view.
I found some common themes:
And I suppose that there’s the rub. It’s not business plans that are useless, it’s more a question of how good your planning process is. If your plan is just a wish list, too complicated, if it hasn’t involved the team and it’s merely been done to tick a box then I would wholeheartedly agree. But when used well, I believe it’s a powerful tool to give focus and energy to your business. Planning is the platform on which your innovation and creativity can blossom and shine. And that’s just one of my top ten: The benefits of Planning: 1. Helps you to spot opportunities A consistent planning system, and planning calendar, forces you to step off the hamster wheel once in a while and get your head up. To go from being a hamster to being a meerkat, if you like. It gets you to review your progress to date – what’s worked well, what hasn’t, what lessons can be learned. It provides space and time to think – about what you want to happen, what might get in the way, how you can get round any obstacles. It opens you up to opportunities, that you might otherwise miss. 2. Brings individuals and teams together and breaks down silos All too often, specialist teams, or individuals within a business, even a small one like yours, can get lost in their own little world, and not be able to see the value that others bring to the business, or the challenges others face to get things done. Regular planning creates the opportunity to bring people together from different areas of the business to review the way work is done from the customer’s perspective and make plans based on what is best for the whole business. 3. Creates a safe environment for new and creative ideas Meet ‘that’s not the way we do things round here’ – first cousin to, ‘we tried that before, and it didn’t work’ It’s this type of statement that will prevent the flow of ideas in your business, and even your best people will not put their creative heads above the parapet if they know they’ll be shot down in flames. Your planning system offers a structured way to talk openly about the challenges facing your business, and ask for new and creative solutions to overcome them. 4. Gives everyone the chance to contribute How motivating and exciting to be part of something that is growing and achieving success, thanks in part, to your contribution. Involve your team in your planning, and you involve them in your Vision for the future – you give them the opportunity to create it. How much more engaged do you think they will be? How much more ownership do you think they will take? 5. Exposes your blind spots We all have them. We can all be blind to our own strengths and weaknesses, to our innate prejudices, to other people’s talents and the value they add; and often we need others to shine a light on our blind spots. It’s the same in business – we all see things from our own view point, and benefit enormously from understanding how others see things. Planning gives us a framework for this. 6. Puts the customer first Life planning puts you first. Business planning puts the customer first, and ensures that the focus is on what’s best for the customer, building trust and ensuring that everyone is focused on what really matters. 7. Keeps your products relevant It’s your customers who decide whether your products are relevant to them or not, and it’s your planning system that will ensure that you check in with them - that you look for more innovative and effective ways to meet their needs and satisfy their wants. 8. Builds a stronger management team Regular planning, focused on the business as a whole, brings the management team closer, and helps them to see the value – skills, experience and expertise – that they each bring. It’s also a great way of developing them, teaching them to focus on the end goal, and the strategies and tactics that will get you there. 9. Determines priorities Your planning system is a key element in your continuous improvement cycle: plan – implement – review – plan. You start the exercise looking at what’s possible, and by the end it’s all about results. You understand your long term goal and you’ve plotted your course to get there. Together you’ve agreed your priorities, you’ve decided on your 90 day goals, you have your action plan, you know your first step. It’s simple and it’s logical, and it’s all about getting the right things done. 10. Builds ownership and accountability Any effective plan assigns the who as well as the what, where, how and when. It gives everyone ownership for their own little piece of the business – their role, their goal, their action plan. Ownership and accountability are the key differentiators between a regular team, and a high performing team. Your plan will drive this. Do one thing: Start planning this week for a successful 2019 Thanks for reading. Have a great week. |
AuthorMarianne is the author of three books, and is currently working on her fourth, whilst regularly writing her blog, we hope you enjoy it :-) Archives
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